We regard a brand as a person.
In this perspective, also brands suffer.
Totila Brand Healing
Brand Healing is a path aimed at achieving authentic positioning of your brand and unlocking its full potential by combining traditional strategic marketing methods along with innovative approaches inspired by the principles of the Medical Humanities. At Totila we view a brand, individual or corporate, as a person. In this perspective, brands also suffer. We accompany them in a healing process so that through the pain they can emerge, reveal themselves and flourish.
Existential Analysis
We combine desk research, psycho-ethnography and market analysis to investigate your brand's existence in all its complexity.
Palliative Clearing
We understand the impact of suffering on your brand positioning through individual sessions inspired by Medical Humanities principles.
Poetic Disclosure
We turn the experience of analysis into strategy and action to communicate the authenticity of your brand and reveal its potential as a healing brand.